Thursday, January 19, 2012
Corporate Food Sells Local
It's a funny ol' world. This ad comes from Hellman's--a company owned by Unilever, one of the larger corporate behemoths straddling our globe. The ad is practically a PSA for Canadian farmers and Canadian food with the seeming contradiction of being put out with one of the global food giants it decries. Yet, owning local as well as international producers, it's clear that Unilever won't suffer no matter what we as consumers do. Unless wegrow our own food and purchase from local farmers at a local market or through a CSA, the multinationals are still going to make out like bandits. But all that being said, still a good commercial.